Director of Marketing

About UsCornerstone Naturopathic Inc. is a well-established multi-disciplinary health clinic located in Upper Tantallon, Nova Scotia. Operating for 14 years, we provide naturopathic services, massage therapy, and osteopathy to our local community and beyond. As we expand our offerings, we are developing online courses to reach a global audience. We are seeking a dedicated Marketing Specialist who will help grow our brand presence and accelerate international course sales in natural health and wellness.Key Responsibilities-Conduct market research to identify global opportunities for natural health courses and products.-Assess competitor strategies, consumer trends, and market demands to inform the marketing strategy.-Develop and implement integrated marketing plans (including online ads, social media campaigns, email marketing, and content marketing) that align with company goals.-Tailor marketing approaches for multiple regions/languages to maximize international reach.-Oversee and coordinate social media platforms, the company website, and other digital channels to maintain consistent brand messaging.-Suggest and implement branding improvements based on audience feedback and market data.-Monitor and analyze key metrics (e.g., website traffic, conversion rates, and campaign ROI) to optimize future campaigns.-Present regular performance reports and market insights to the management team.Qualifications-Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.-Experience: Minimum of 2 years’ proven experience in marketing, digital marketing, or brand management. Experience within health, wellness, or international marketing is an asset.-Language: English-Analytical Skills: Competency in evaluating and interpreting marketing data to identify trends and propose solutions.-Soft Skills: Strong communication, organizational, and teamwork abilities. Comfortable collaborating across diverse departments and cultural backgrounds.

About UsCornerstone Naturopathic Inc. is a well-established multi-disciplinary health clinic located in Upper Tantallon, Nova Scotia. Operating for 14 years, we provide naturopathic services, massage therapy, and osteopathy to our local community and beyond. As we expand our offerings, we are developing online courses to reach a global audience. We are seeking a dedicated Marketing Specialist who will help grow our brand presence and accelerate international course sales in natural health and wellness.Key Responsibilities-Conduct market research to identify global opportunities for natural health courses and products.-Assess competitor strategies, consumer trends, and market demands to inform the marketing strategy.-Develop and implement integrated marketing plans (including online ads, social media campaigns, email marketing, and content marketing) that align with company goals.-Tailor marketing approaches for multiple regions/languages to maximize international reach.-Oversee and coordinate social media platforms, the company website, and other digital channels to maintain consistent brand messaging.-Suggest and implement branding improvements based on audience feedback and market data.-Monitor and analyze key metrics (e.g., website traffic, conversion rates, and campaign ROI) to optimize future campaigns.-Present regular performance reports and market insights to the management team.Qualifications-Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.-Experience: Minimum of 2 years’ proven experience in marketing, digital marketing, or brand management. Experience within health, wellness, or international marketing is an asset.-Language: English-Analytical Skills: Competency in evaluating and interpreting marketing data to identify trends and propose solutions.-Soft Skills: Strong communication, organizational, and teamwork abilities. Comfortable collaborating across diverse departments and cultural backgrounds.

MARKETING SPECIALIST (NOC: 11202)Posted on August 14, 2025 by Iqbal Foods Parkway JOB DETAILSLocation:     North York, ONM2J 1L8 Salary$36.10 hourly/ 30 hours per Week Terms of employmentPermanent employmentFull time Start dateStarts as soon as possible Vacancies1 vacancy OVERVIEWLanguagesEnglish EducationCollege/CEGEP Experience1 year to less than 2 years On siteWork must be completed at the physical location. There is no option to work remotely. Work settingPrivate company, corporation or industry RESPONSIBILITIESTasks·      Develop communication strategies·      Evaluate communication strategies and programs·      Implement communication strategies and programs·      Prepare written material such as reports, briefs, website content·      Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers·      Conduct comparative research on marketing strategies for industrial and commercial products·      Assist in the preparation of brochures, reports, newsletters and other material·      Co-ordinate special publicity events and promotions·      Conduct public opinion and attitude surveys·      Gather, research and prepare communications material·      Initiate and maintain contact with the media·      Conduct analytical marketing materials·      Evaluate customer service and store environments·      Conduct online marketing, E-commerce and Website promotions·      Develop marketing strategies·      Maintain and manage digital database·      Write and edit press releases, newsletter and communications materials ADDITIONAL INFORMATIONWork conditions and physical capabilities·      Work under pressure·      Tight deadlines·      Fast-paced environment·      Attention to detail·      Large workload Personal suitability·      Client focus·      Efficient interpersonal skills·      Excellent oral communication·      Excellent written communication·      Flexibility·      Initiative·      Judgement·      Organized·      Team player·      Accurate·      Dependability·      Reliability·      Integrity·      Due diligence EMPLOYMENT GROUPSThis employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups:Support for newcomers and refugeesSupport for mature workersSupports for visible minorities WHO CAN APPLY TO THIS JOB?Only apply to this job if:Canadian citizens and permanent or temporary resident of CanadaOther candidates, with or without a valid Canadian work permit HOW TO APPLYDirect applyBy Direct Apply By emailiqbalfoods-parkwayforest@post.com How to apply instructionsHere is what you must include in your application:·      Reference attesting experience·      Cover letter This job posting includes screening questions. Please answer the following questions when applying:·      Do you have previous experience in this field of employment?